THE FIRST MEDWAYCAP INNOVATION CAMP IN TUNIS The Tunis MEDWAYCAP Innovation Camp (hereafter IC) is the result of clear and strong challenges, competent teams, great teamwork, an inspiring venue and an effective working method. The IC took place in the premises of the GDA Sidi Amor, an association and site promoting innovation and sustainable development in the rural areas just outside Tunis. To see the photo album of the Innovation Camp please follow the link in Annex C). This section describes the new methodological approaches and techniques, the use of the diverse creative tools and techniques, the challenge prototype diaries, the new role descriptions which leads to the description of the main outcomes in terms of the prototypes that emerged from each challenge groups.